The Culture Code – by Clotaire Rapaille. ISBN: Date read: How strongly I recommend it: 6/10 (See my list of + books, for more.). In his book, The Culture Code, Clotaire Rapaille presents a quite different approach to understanding cultures and how they play out in. While anthropologist, Dr. Clotaire Rapaille, is out there preaching the In this in- depth interview, we uncover the culture code as well as some.

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Jul 17, Pages Buy. Jun 06, Pages Buy. Jul 17, Pages. Jun 06, Pages. Why are culfure around the world so very different? What makes us live, buy, even love as we do? The answers are in the codes.

The Culture Code by Clotaire Rapaille – PopMatters

In The Culture Codeinternationally revered cultural anthropologist and marketing expert Clotaire Rapaille reveals for the first time the techniques he has used to improve profitability and practices for dozens of Fortune companies. His groundbreaking revelations coe light not just on business but on the way every human being acts and lives coce the world.


These codes—the Culture Code—are what make us American, or German, or French, and they invisibly shape how we behave in our personal lives, even when we are completely unaware of our motives.

And now, in The Culture Codehe uses it to reveal why Americans act distinctly like Americans, and what makes us different from the world around us. In The Culture CodeDr.

Why are we so often disillusioned by love?

Why is fat a solution rather than a problem? Why do we reject the notion of perfection?

Why is fast food in our lives to stay? The answers are in the Codes. Understanding the Codes gives us unprecedented freedom rspaille our lives.

The Culture Code

It lets us do business in dramatically new ways. And it finally explains why people around the world really are different, and reveals the hidden clues to understanding us all. Clotaire Rapaille is the chairman of Archetype Discoveries Worldwide and has used this decoding approach for thirty years.


He is the personal adviser to ten high-ranking Dapaille and is kept on retainer by fifty Fortune companies. He has… More about Clotaire Rapaille.

If you want to understand customers, Constituencies, and crowds, this book is required reading. About The Culture Code Why are people around the world so very different?

About Clotaire Rapaille Dr. Inspired by Your Browsing History.

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